AI Insights · Timothy · October 2022
Top Educational Games in New Zealand: Q3 2022 Performance
A look at the performance of the top 5 educational games on a unified platform in New Zealand during Q3 2022, including trends in downloads, revenue, and active users.
In the third quarter of 2022, the top educational games in New Zealand showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends observed for the leading apps in this category.
Toca Boca World saw a peak in weekly revenue of around $8.6K in mid-September, with fluctuations throughout the quarter ranging from $4.9K to $7.9K. Weekly downloads experienced a downward trend, starting from approximately 2K in late June and dropping to about 1.3K by the end of September. Active users also saw a decline from about 26.3K to 22.3K over the quarter.
Sago Mini World: Kids Games maintained relatively stable weekly revenue, peaking at $790 in mid-July and ending the quarter at $607. Downloads started at around 300 and decreased to 194 by late September. Active users showed a slight decline from 2.7K to 2.4K.
World of Peppa Pig: Kids Games exhibited a steady weekly revenue trend, reaching a high of $903 in late July and $839 by the end of September. Downloads remained consistent, hovering around 600 to 900 during the quarter. Active users fluctuated slightly, peaking at 2.2K in early August and ending at 1.7K.
codeSpark - Coding for Kids experienced weekly revenue peaks of $875 in mid-August, with a general trend between $490 and $779. Downloads dropped significantly from 550 in late June to just over 100 by the end of September. Active users saw a similar decline from 514 to 201.
Animal Jam had variable weekly revenue, peaking at $748 in late July and stabilizing around $544 by the end of September. Downloads varied, starting at 235 in late June and rising to 337 by the end of September. Active users increased from 1.9K to 2.1K during the quarter.
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